Looking out for marketing techniques? If yes, you will agree that making sensible and attractive ads will help you get a lot of customers. In this post I am sure, you will learn a lot about making effective traditional advertisements. It is an era of digitization. Along with the digital… Read more »
Market is changing day after day and so are the requirements of marketing. You need to pick up some creative concept soon to survive in the market. This requires utilization of various media with the amalgamation of the traditional media and the modern media. Traditional media buying platforms stands for… Read more »
Media buying is one of the most important aspects of advertising that companies all around the world practice religiously. With the process, advertisers secure and buy media assets to increase their advertisement inventory and roadmap. Media buying also takes into account the fact that willing companies have to negotiate prices… Read more »
‘’With radio, the listener absorbs everything”: Bob Edwards Some may say putting an advertisement on a radio channel is a waste of money. However, that’s not true at all, because even this medium still has the capacity to maximize a brand’s reach and popularity. With the digital age looming upon… Read more »
To promote and market products and services, companies use several mediums of advertisement. However, christened by market experts as the best way to make your product or service a household name, most businesses these days opt for strategic media buying plans to maximize their advertising program. Specific media buying plans… Read more »
Advertising has become the soul of sales which has been proved time to time. According to a report published in 2016 advertising and entertainment Industry’s revenue is expected to touch Rs. 2,260 billion by 2020 in India. Print is expected to grow at CAGR of 9% 2013-2018 cashing in $… Read more »
Radio stations in India have faced financial crisis in the past and present. Maintenance, license fees and up-keeping the station have proved to be difficult tasks. With commercial radio station it is even more difficult. It is true that radio has begun with the Phase III where the expansion of… Read more »
Gainbuzz participated in ‘afaqs! Brand Owners’ Summit 2015, Mumbai’ and the presentations and responses there amazed us. Read more about them in the blog.
Creating an advertisement is a difficult task already. Showcasing these advertisements to people is even more difficult. Read the blog to make the latter process simpler.
Internet has become one of the most powerful tools in today’s generation. The near omnipresence of it has made it possible for businesses to grow, connect and communicate to a larger and more diverse audience. The blog talks about the importance of online presence in the world of today.